Spectrum Plant wanted a video to convey all of the key features of their ‘Timberwolf’ tree stump grinder. They already had some videos of the Timberwolf in action, but these didn’t give any details about the unique design features of the product. We filmed the Timberwolf in our studio against a plain white backdrop and added movement to the shots using camera sliders and a small jib crane. In the edit we added text and graphics to systematically highlight the unique features of the design. Because there was no voiceover we were quickly able to adapt the video for several overseas territories by translating the onscreen text into different languages.